Tag Archives | marketing

To Swag or Not to Swag — THAT is the question!

As I get closer to my book release, my focus is shifting from edits to marketing, and more specifically, swag. Now some of you may be asking: what the heck is swag? Don’t worry, you aren’t alone. Six months ago I thought it was what guys like Mick Jagger have — but no, that is […]

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About Laura

On Book Trailers

Since I have begun my inquiry into making a book trailer for BLIND SPOT, I thought I’d talk about them a bit. First of all, if you are like my husband, you may not even be aware that there is such a thing — don’t be embarrassed. It’s something relatively new to the book promotional […]

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A Blog Entry At Last!

Today marks the last full day of writing time before my kids are home for summer break, and I thought I would use it to update my sorely neglected blog. It has been nearly eight months since my last post – which is embarrassing, considering so many of my writer friends post every day. I […]

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